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Not a lot of people know that Ferrucio Lamborghini was born in a family who farmed grapes for a living. It was his mechanical interest and knowledge that lead him to start the production of tractors, a business that became very popular and profitable during and after World War II because of war needs and post-war reform initiatives.
Since Ferrucio was a car enthusiast he decided to buy a Ferrari 250GT. After using it for a while, he noticed it had an interior clutch that would always break, the reason why he had to go back to Maranello so many times. He brings up a complaint to Enzo Ferrari, and argued with him personally about which clutch was better. Ferrari thought a tractor maker wouldn’t be a threat to his business. This is what pushed Ferrucio Lamborghini into the car business.
Ferrucio, who was a clever entrepreneur, knew exactly how to compete against his opponent and make profit out of his business. He studied Ferrari’s flaws in order to overcome them and improve them in his automobiles. Almost all the mechanisms in his Lamborghini cars were the same as those used in his tractors.
Lamborghini is today a very successful car-making company, just as popular as Ferrari. Imagine if Enzo Ferrari would have had a different attitude towards Ferrucio, they could have partnered and maybe now his company wouldn’t have to deal with such a significant competition.